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Brex
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Senior Growth Marketing Manager, Paid Social

BrexSan Francisco, California, United States
On-siteMarketingsenior$131,080 - $163,850
Source checked 4 hours ago. · Posted 26 days ago.
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Role details

Why join us

  • Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets.
  • By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly.
  • Brex's AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most.
  • Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek.
  • Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry.
  • We're committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream.
  • We make this a reality by empowering you with the tools, resources, and support you need to grow your career.

Marketing at Brex

  • The Marketing team tells the Brex story — turning product innovation into customer obsession.
  • We develop messaging, shape the brand, and bring our platform to life through thoughtful, compelling content.
  • Our team spans Revenue Marketing, Product Marketing, and Brand Marketing, and works cross-functionally with Product, Sales, Business Development, and Design to drive growth and build trust.

What you'll do

  • Brex is seeking a deeply analytical, growth-rooted Senior Growth Marketing Manager to own, scale, and optimize our Paid Social engine, with Meta as the core growth driver and a clear mandate to test and scale emerging channels.
  • In this role, you will be accountable for down-funnel pipeline, efficient CAC, and customer acquisition.
  • You won't just optimize campaigns; you will engineer signal architecture, build scalable audience models, and establish a high-velocity creative testing engine.
  • Critically, you know how to build brand through a performance lens, connecting upper-funnel investments to near-term impact and long-term value creation.
  • You'll help accelerate Brex's growth by scaling what works, continuously improving how we operate, and unlocking new opportunities for impact.

Where you'll work

  • This role will be based in our San Francisco office.
  • We are a hybrid environment that combines the energy and connections of being in the office with the benefits and flexibility of working from home.
  • Team members are expected to work in-office three days per week (Mondays, Wednesdays, and Thursdays).
  • Brex also offers the flexibility to work remotely for up to four weeks per year, in one-week increments.

Responsibilities

  • Growth & Pipeline Ownership: Own Meta + emerging channel budgets, CAC efficiency, conversion, and downstream pipeline/revenue across self-serve and sales-led motions.
  • Signal & Measurement Strategy: Partner with Data and Marketing Ops to improve conversion signals, CAPI, and offline conversion tracking, enabling platforms to optimize toward higher-quality customers.
  • Structured Experimentation: Build and execute a continuous, hypothesis-driven testing framework across audiences, bidding strategies, optimization events, landing pages, and creative concepts; document learnings to turn paid social into a predictable acquisition channel.
  • Full-Funnel Growth: Build paid social strategies that create demand at the top of the funnel and efficiently convert it through retargeting and lower-funnel programs.
  • Creative Strategy: Translate performance data into creative hypotheses and partner with Brand and Design to test, iterate, and scale winning concepts.
  • Audience Strategy: Use first-party data, intent signals, modeled audiences, lookalikes, and platform automation to identify and scale high-value audiences.
  • Cross-Functional Partnership: Partner with Analytics, Marketing Ops, Field / Events team, PMM, and Sales to connect paid social performance & programs to downstream pipeline and revenue outcomes.

Requirements

  • 5+ years of growth or performance marketing experience, with deep hands-on expertise managing and scaling Meta as a primary acquisition channel.
  • Demonstrated experience owning a paid social channel end to end, including strategy, budgets, forecasting, campaign architecture, optimization, and performance reporting.
  • Relentlessly analytical: Deep understanding of unit economics (CAC, LTV, payback periods), attribution modeling, and how to connect platform metrics directly to down-funnel business impact.
  • Experience running full-funnel paid social programs, from awareness/video and demand generation through conversion and pipeline.
  • Strong expertise in audience strategy and platform automation, including first-party audiences, lookalikes, broad targeting, retargeting, and automated campaign products.
  • Strong understanding of conversion signals and measurement, including Meta CAPI, server-side tracking, attribution, conversion-event strategy, and CRM/offline conversion data.
  • Demonstrated experience building structured experimentation roadmaps across creative, audiences, bidding, optimization events, and new platform capabilities.
  • Strong creative judgment and experience writing briefs and translating performance data into actionable creative recommendations.
  • Excellent communicator who can operate autonomously and influence cross-functional partners across Brand, PMM, Design, Analytics, Engineering, Marketing Ops, and Sales.

Bonus Points

  • Experience in fin-tech marketing or marketing to finance professionals.
  • Familiarity with product-led growth or hybrid demand models.

Compensation

  • The expected salary range for this role is $131,080 - $163,850.
  • However, the starting base pay will depend on a number of factors including the candidate's location, skills, experience, market demands, and internal pay parity.
  • Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.
  • Brex LLC is a wholly owned subsidiary of Capital One, N.A.

Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.

Senior Growth Marketing Manager, Paid Social at Brex | JobMaxx