PR Manager | Mid-Senior

• NordVPN is one of the world's most recognized consumer cybersecurity brands, helping millions of people protect their privacy and stay safe online. Built by Nord Security, a company with its roots in Vilnius, NordVPN has a global reach.
• We're looking for a PR Manager to shape how NordVPN shows up in global media.
• You'll turn complex security and privacy topics into stories people want to read, from product launches and original research to expert commentary on data breaches, scams, or other privacy topics.
• This role suits someone who enjoys moving between audiences and topics, and who sees a fast-changing threat landscape as a reason to be proactive, not reactive.

If you are ready to architect compelling PR initiatives across fast-moving privacy and security topics, elevate our presence in the community, and be part of communications initiatives that go far beyond standard announcements, then hey – you might be the perfect fit for this role.

MAIN RESPONSIBILITIES

• Develop and execute PR strategies across international media channels;
• Build and maintain trusted relationships with priority media outlets, industry stakeholders, and other influential external audiences worldwide;
• Analyze cybersecurity, privacy, and tech trends to identify content ideas and proactive PR opportunities;
• Produce high-quality content for the media, utilizing strong research skills to quickly master new topics;
• Prepare spokespeople and support crisis and reputation management when needed;
• Prioritize, manage, and efficiently drive multiple PR campaigns from ideation to successful execution;
• Track and report campaign impact with clear metrics, and use the insights to refine strategy.
• Use AI tools and emerging technologies to speed up research, monitoring, and content production.

CORE REQUIREMENTS

• 4+ years of experience in public relations and communications (required);
• Fluency in spoken and written English (required);
• Excellent copywriting skills, with the ability to adapt your voice to different audiences and channels (required);
• Strong understanding of international and local media, and a solid understanding of media ecosystems across Europe and beyond;
• Sound judgment, discretion, resilience, and confidence when operating in a high-pressure, fast-paced environment alongside a motivated team;
• Ability to quickly research and master complex technical topics such as online privacy, VPNs, data breaches, and AI;
• Proven ability to collaborate, compromise, and align multiple stakeholders with differing viewpoints;
• Comfort using data and insights to shape strategy, measure results, and fuel a growth mindset;
• A genuine interest in technology, a willingness to keep learning, and a proactive, can-do attitude.

NICE TO HAVE

• Experience in crisis communications or reputation management;
• Experience with product launches or research-driven PR (surveys, data studies);
• Working knowledge of a third language, such as German, French, Spanish, or a Nordic language;
• Hands-on experience with PR and AI tools (media monitoring, media databases, analytics).

WHAT WE OFFER

• Sharpen your edge: training, mentorship, and room to grow — always.
• Take the time you need: extra vacation days, sick days, and time off when life calls.
• Get premium healthcare: private health insurance in Lithuania and Poland — fully covered.
• Protect your peace: enjoy free subscriptions to Calm, Headspace, and Mindletic, and our own resilience and mindfulness trainings.
• Own your fitness: in-house gyms, sport cards, online workouts, and personal guidance — on us.
• Pack your bags for workation: experience our company-wide trip abroad to the fullest.
• Work from anywhere: work from wherever keeps you in the zone.
• Celebrate your milestones: birthdays, weddings, and new family members — all deserve a gift.
• Parent with ease: children's summer camps and flexibility around the schedule — because parenting never pauses.
• Join the party: team building and company events people talk about for months.
• Unlock Cyber City: coffee bar, open gyms, kids' room, music room, massage chairs — our Vilnius HQ is yours to enjoy.

• Kindly refer to our Privacy Notice for Recruitment Candidates https://drive.google.com/file/d/1b2tV684_SYV1jQ4kuf91cnzrRBk3ef-5/view for comprehensive information regarding our data handling procedures throughout recruitment processes.
• We expect all candidates to provide accurate and complete information during the recruitment process.
• While limited use of AI tools to refine application materials is acceptable, candidates remain fully responsible for ensuring that their submissions reflect their own qualifications, skills, and experience.
• Any failure to do so may negatively affect participation in the recruitment process.
• If broader AI assistance is allowed for a particular role or stage, we'll let you know in advance.
• By submitting your application, you acknowledge that it may be processed using automated tools for evaluation purposes.
• As part of our recruitment process, we may use an AI-based application review tool to help assess applications based on skills and experience relevant to the role.
• This technology is used to support - not replace - human decision-making, and every application is ultimately reviewed by a recruiter.

If you would like more information about how AI is used in this process or wish to exercise your rights under applicable data privacy laws, please contact us at [email protected]. Should you prefer to opt out of the automated evaluation, please submit your application directly to [email protected].