Role details
- Our mission at Duolingo is to develop the best education in the world and make it universally available. It's a big mission, and that's where you come in!
- At Duolingo, you'll join a team that cares about educating our users, experimenting with big ideas, making fact-based decisions, and finding innovative solutions to complex problems.
- You'll have limitless learning opportunities and daily collaborations with world-class minds — while doing work that's both meaningful and fun.
- Join our life-changing mission to develop education for our half a billion (and growing!) learners around the world.
- Read our blog to learn more.
About the role
- Duolingo's brand is one of the most beloved and talked-about in consumer tech — and we're looking for a senior leader to turn that cultural relevance into a measurable growth engine.
- As Head of Community & Influencers, you'll build and own the function responsible for UGC reach, word-of-mouth acquisition, and creator-driven growth across all Duolingo verticals.
- This is a leadership role with broad strategic scope.
- You'll define the vision for how Duolingo engages influencers, creator partners, and our global learner community — from celebrity partnerships to superfan advocacy programs to community experiences in and out of app.
- You'll work at the intersection of brand, product, and growth, partnering directly with senior leaders across marketing, product, and data science to architect systems that compound organic distribution over time.
- You'll report to the Head of Brand Marketing and will build, lead, and develop a high-performing team across influencer, creator, and community functions.
🧠 You will...
- Own the full influencer, creator, and community flywheel from strategy to execution and scale it into a measurable, top-of-funnel growth engine
- Build and operate our partnerships across celebrities, influencers, and creators from deal flow and negotiation to creative and results, optimizing for CPM and cost-per-new-user
- Architect a world-class advocate network that converts brand love into measurable word-of-mouth growth, and keeps Duolingo culturally relevant at scale
- Design and launch a tiered loyalty and rewards program that turns our most engaged learners into an owned growth channel
- Collaborate deeply with product teams to increase in-app shareability, surface community-driven content, and create in-app features that reward and incentivize organic advocacy.
- Build the attribution and measurement infrastructure that connects community and creator activity to business outcomes
- Ensure new feature launches, vertical expansions, and cultural moments are systematically amplified through creator and community channels
- Lead, develop, and build a high-performing team that executes at startup speed across the org
✅ You have...
- Experience driving measurable business outcomes across the creator & community industry
- Built or led a product at scale in the creator economy
- Proven success building multi-platform advocacy programs with measurable ROI and business growth
- Experience owning a product roadmap
- Experience in managing a scaled influencer program that contributed significantly to top of funnel growth
- Deep understanding of attribution, social, and product analytics with a proven track record of building scalable success frameworks
⭐ Exceptional candidates will have...
- Founder experience working in a 0 to 1 environment in the tech space
- Experience working at a world-class consumer brand
- A passion for education, culture, and language
- The offered salary is dependent upon several factors, including work experience, skills, and internal peer comparisons.
- The posted range is subject to change in the future.
- For this role, base salary is supplemented by equity compensation.
- We encourage you to talk with your recruiter for more information related to compensation for this role!
Salary Range:
$196,000 — $294,000 USD
Benefits
Take a peek at how we care for our employees' holistic well-being with our benefits here .
We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
- Duolingo and our employees will never ask for your Social Security number, bank details, or passport info, and we'll never ask you to deposit a check, purchase equipment, or exchange money during the interview process.
- Real Duolingo employees always use an email that ends in @duolingo.com or @recruiting.duolingo.com.
- Stay alert and double-check these details before sharing any information.
- By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice .